Category: Ex Nihilo
EX NIHILO: Latin expression, applied to a new creation with no previously known reference. Since its inception the House has cultivated an outsider mindset.
By offering the perfume creators a Carte Blanche, it promotes a new disruptive and uncompromising vision of perfumery, without any creative or cost constraints.
It worships a radical ethos: select the most exclusive perfumery materials, push them to their limits, and do not forget that rules are made to be broken…
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